CONNECTING WINE, SPIRITS AND PEOPLE
Welcome to Wine & Bossa Agency, where we bring together the sophistication of fine wines with the rhythmic flair of Brazilian bossa nova. Join us on a journey where every bottle tells a story, where wine meets melody, and every pour is a celebration.
The Perfect Match
In the intricate network that brings your beloved wines to a cellar nearby, various individuals play pivotal roles, spanning from wineries to distributors, retailers and restaurants. Among these essential players are wine agents.
Acting as intermediaries between wineries and distributors, we are adept at navigating the realms of wine and marketing.
Equipped with an understanding of consumer trends and fortified relationships within the industry, we possess the expertise needed to negotiate advantageous deals for all parties involved.
Strategic Marketing
Strategic marketing is essential for reaching and resonating with loyal wine consumers. Understanding your target audience's preferences, demographics and behaviors is key to crafting an effective strategy.
By identifying your wine's style and profile, we can establish unique selling points and appeal to specific demographics, whether it's connoisseurs seeking exclusive vintages or millennials looking for sustainable and ethically produced options.
Compelling narratives are vital for engaging consumers and building brand loyalty. Stories evoke emotions and connections, transforming your wine into an experience. Whether highlighting your vineyard's heritage, craftsmanship, or the adventure of its flavors, narratives add depth and resonance to your brand.
Design
We assist wineries in crafting distinct identities for their products, helping them stand out in a crowded market.
The Agency provides a range of other services like product development, packaging and branding, to better meet consumer demand.
By aligning branding strategies with consumer preferences and market trends, we can contribute to enhancing the visibility and appeal of wineries' offerings, fostering greater recognition and loyalty among consumers.
Mariana Jacob
WSET Diploma Candidate
Building Brands and Driving Growth
For over two decades, I’ve been helping brands succeed by connecting people with products. My focus is on boosting revenue and driving growth through smart sales and marketing strategies.
My journey as a designer with a deep expertise in luxury marketing and market strategy has been shaped by a commitment to consumer needs and a passion for creating brands that resonate beyond the surface.
Since 2017, I have immersed myself in the wine and spirits industry, starting when I worked as a Marketing Manager for a Port wine producer in Portugal and fell in love with export and sales.
Whether it’s fashion or fine wine, I believe that successful brand strategies are built on a foundation of consumer analysis, brand positioning, product placement, and impactful experiences. My mission is to bridge the gap between marketing and sales, ensuring that every brand I touch not only stands out but thrives in a competitive market.
